Close

PLANNING A TRIP TO THE KALLANG FOR AN EVENT?

To avoid possible traffic congestion & delays in carpark entry, opt to travel by public bus or MRT. We recommend bringing a small collapsible umbrella or poncho due to rainy weather. As huge crowds are expected at major events, do arrive early — around 60 to 90 minutes before event time.

Read more

BECOME
OUR PARTNER

The Kallang Group (TKG) is actively seeking esteemed corporate partners and sponsors to collaborate on opportunities that elevate brand visibility, engage diverse audiences, and align with strategic business objectives.

Discover how you can grow your brand’s reach and connect with more audiences through our wide range of co-marketing opportunities.

COLLABORATIVE
SOLUTIONS

Harness the strength and breadth of our marketing platforms to achieve your business goals within and beyond Singapore with:

    High profile permanent displays
    High profile permanent displays
    Digital Display
    Digital Display
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    FIBA 3X3
    FIBA 3X3

    Partnership
    Opportunities

    1- Request For Proposal (RFP) for a revenue-sharing model for multi activity kids camp for 2 base years (2026 & 2027) & 1 option year (2028) with OCBC Arena

    Click here for more details

    2- Request For Proposal (RFP) for a revenue-sharing model for netball programme for 2 base years (2026 & 2027) & 1 option year (2028) with OCBC Arena

    Click here for more details

    3- Open Call for Consumer Electronics Partner (Period: 15 December 2025 – 2 January 2026)

    We are pleased to announce an open call for a Consumer Electronics Partner, as part of our ongoing commitment to enhancing the overall experience and operational excellence across our premier venues and wide-ranging events.

    We are seeking to collaborate with leading and forward-thinking consumer electronics brands that can deliver innovative, reliable, and scalable solutions to support our diverse calendar events. This partnership aims to elevate not only audience engagement and event delivery, but also venue capability through impactful, future-ready technologies.

    Contact us!

    4- Open Call for Agency Appointment – Sponsorships & Executive Hospitality (Period: 2 January 2026 - 1 July 2026)

    The Kallang Group (TKG) invites experienced agencies to express their interest in a non-exclusive arrangement to support our commercial initiatives across Hub and Event Sponsorships, and Executive Hospitality Sales across the precinct.

    The appointed agencies will work alongside TKG to: 

    - Identify and secure high-impact partnerships with leading brands through the introduction and/or referral of qualified client leads to TKG for follow-up.

    - Identify, develop, and secure new Hub and Event Partnerships in collaboration with TKG’s Partnerships team.

    - Drive Executive Hospitality Suite sales across TKG venues on a multi-year, annual, or single-event hospitality offerings.

    - Drive Premium Hospitality Experience packages for selected marquee events at TKG venues.

    We welcome agencies with a strong network and proven track record in sports, entertainment, or venue-based commercial partnerships.

    Contact us!

    Our
    partners

    PREMIER FOUNDING PARTNER

    FOUNDING PARTNER

    OFFICIAL SPONSOR

    Procurement

    Kallang Alive Sport Management Co Pte Ltd (KASM), a wholly owned subsidiary of the Kallang Alive Holding Co Pte Ltd which is incorporated by Sport Singapore, is established to manage the Singapore Sports Hub from 9 December 2022. KASM aims to bring to life Singapore's vision of the Singapore Sports Hub as a national icon by maximising the full potential of the integrated sports, entertainment, and lifestyle development. We will expand the breadth and quality of world-class events and make the Sports Hub more accessible to the broader community through inclusive programming. KASM will also enable the integration of the Singapore Sports Hub facilities with the rest of the Kallang Alive precinct for a seamless experience for Singaporeans, residents, and visitors. 

    Discover business opportunities with KASM as a supplier of goods or services through our e-Procurement portal, SESAMi. Click here to access available quotations and tenders. 

    In case of any discrepancies, the information from the SESAMi site will take precedence.

    Loading, please wait... 
    Subscribe