BECOME
OUR PARTNER

The Kallang Group (TKG) is actively seeking esteemed corporate partners and sponsors to collaborate on opportunities that elevate brand visibility, engage diverse audiences, and align with strategic business objectives. Discover how you can grow your brand’s reach and connect with more audiences through our wide range of co-marketing opportunities.

COLLABORATIVE
SOLUTIONS

Harness the strength and breadth of our marketing platforms to achieve your business goals within and beyond Singapore with:

    High profile permanent displays
    High profile permanent displays
    Digital Display
    Digital Display
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Entitlement Zones. Activation Spaces
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Exclusive product provision opportunities
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    Brand integration and sub-naming rights
    FIBA 3X3
    FIBA 3X3

    Partnership
    Opportunities

    1- Request For Proposal (RFP) for a revenue-sharing model for multi activity kids camp for 2 base years (2026 & 2027) & 1 option year (2028) with OCBC Arena

    Click here for more details

    2- Request For Proposal (RFP) for a revenue-sharing model for netball programme for 2 base years (2026 & 2027) & 1 option year (2028) with OCBC Arena

    Click here for more details

    3- Open Call for Agency Appointment – Sponsorships & Executive Hospitality (Period: 2 January 2026 - 1 July 2026)

    The Kallang Group (TKG) invites experienced agencies to express their interest in a non-exclusive arrangement to support our commercial initiatives across Hub and Event Sponsorships, and Executive Hospitality Sales across the precinct.

    The appointed agencies will work alongside TKG to: 

    • Identify and secure high-impact partnerships with leading brands through the introduction and/or referral of qualified client leads to TKG for follow-up.
    • Identify, develop, and secure new Hub and Event Partnerships in collaboration with TKG’s Partnerships team.
    • Drive Executive Hospitality Suite sales across TKG venues on a multi-year, annual, or single-event hospitality offerings.
    • Drive Premium Hospitality Experience packages for selected marquee events at TKG venues.

    We welcome agencies with a strong network and proven track record in sports, entertainment, or venue-based commercial partnerships.

    Contact us!

     

    4- Open Call for Apparel Partner (5 May – 25 May 2026)

    We are pleased to invite expressions of interest for the appointment of an Apparel Partner.

    We are seeking to collaborate with experienced and forward-thinking brands that can deliver high-quality apparel solutions tailored to the needs of a dynamic, large-scale precinct environment. This partnership offers a unique platform for brand visibility across key touchpoints, along with opportunities for integration into event experiences and collaborative initiatives.

    If your organisation has the expertise and vision to contribute in this area, we look forward to hearing from you and to exploring potential collaboration.

    Our
    partners

    PREMIER FOUNDING PARTNER

    FOUNDING PARTNERS

    OFFICIAL SPONSORS

    Procurement

    Discover business opportunities with The Kallang as a supplier of goods or services through our e-Procurement portal, SESAMi. Click here to access available quotations and tenders. 

    In case of any discrepancies, the information from the SESAMi site will take precedence.

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