Community and fan-first privileges at The Kallang in the palm of your hands
Published On 13 Jul 2026
Search
Recent Searches
Popular Searches
New mobile app and loyalty programme deliver member-exclusive experiences with The Kallang App as the sole entry point to The Kallang Pass
Singapore, 13 July 2026 – The Kallang Group today launched The Kallang App to enrich everyday visits and event experiences at The Kallang. Developed in partnership with Deloitte Singapore, the app is a new platform where visitors can connect, engage and be rewarded.
At the heart of the experience is the in-app loyalty programme, The Kallang Kaki, which encourages exploration of The Kallang and offers exclusive experiences to fans and the community. This programme is also the only gateway to winning the coveted The Kallang Pass which is presented to one lucky winner during our countdown celebrations at The Kallang. The winner is guaranteed two seats to every National Stadium and Singapore Indoor Stadium event for an entire year, including the most sought-after, sold-out performances. Membership registration for The Kallang Kaki is free.
“The Kallang is a dynamic destination where communities come together to connect and create shared moments. As we reimagine the precinct experience, we are shaping intuitive, future-ready journeys that put people at the heart of everything we do. The Kallang App complements this vision – guiding visitors to explore the precinct, enriched by engaging experiences and meaningful touchpoints that resonate with Singaporeans, residents and visitors,” said Daryl Yeo, Chief Operating Officer & Chief Experience Officer, The Kallang Group.
“We are delighted to support The Kallang Group on this transformative initiative, which brings together Deloitte’s digital and innovation capabilities with a shared vision to create more personalised visitor experiences. Underpinned by market-leading customer relationship management capabilities, The Kallang App will enable new connected sporting, lifestyle and entertainment experiences at scale,” said Lee Chew Chiat, Technology & Transformation Leader, Deloitte Singapore and Government & Public Services Industry Leader, Deloitte Southeast Asia.
Get the full experience from arrival to final cheer
Discover a more exciting and rewarding experience at our precinct with The Kallang App, your ultimate digital companion for engaging and memorable moments at The Kallang. The app provides all users with access to information on the go, complimentary Wi-Fi and essential features such as precinct navigation. For those seeking a more personalised experience, The Kallang Kaki offers enhanced benefits through its loyalty programme.
The Kallang Kaki members will enjoy special perks such as exclusive event invitations, discounts for selected events, and activities that allow members to unlock additional rewards. These benefits are refreshed periodically to bring to members the most current and meaningful experiences. The member-only benefits include:
- Exclusive content, merchandise, discounts and seamless digital connectivity
- Score exclusive The Kallang merchandise.
- Download unique event-inspired digital sticker packs for use on Telegram.
- Relive all the best memories with the in-app media gallery of highlights from past events.
- Enjoy seamless, high-speed connectivity with our precinct-wide Wi-Fi 7 network.
- Look forward to periodic member-only deals at concession stands at the National Stadium and Singapore Indoor Stadium.
- From now till 27 July – receive an additional 10% discount on tickets to the Singapore Tennis Open 2026.
- Exclusive entry point to The Kallang Pass
- Only members are eligible to stand a chance to win The Kallang Pass. This is a one-of-a-kind prize where the winner enjoys year-long access for two, to every event held at the National Stadium and Singapore Indoor Stadium, including highly sought-after, sold-out performances. More details will follow.
- Shared experiences
- Members can submit custom messages dedicated to their favourite artistes and athletes, and see their messages displayed on selected large screens across the precinct. Look out for this function in-app, available at the end of July.
- Members can stay fit with app-exclusive fitness rewards, encouraging them to go to the gym, swim and kayak with a buddy, making every workout more fulfilling.
Every experience, thoughtfully curated
Since the precinct’s brand refresh in November 2025, The Kallang Group has been steadily building accessible experiences that capture the imagination of fans and the community such as Countdown at The Kallang. The 2026 countdown celebrations featured 35 minutes of spectacular fireworks displays, a concert headlined by K-pop group Super Junior, with performances by regional and local artistes including Benjamin Kheng, Tabitha Nauser and Iman Fandi.
Building on this momentum, The Kallang Group will be launching the “Place of Many Feelings” brand campaign in July, to create greater awareness and affinity amongst the community. Anchored by The Kallang’s brand tagline “Feel Alive”, this campaign celebrates the emotions our visitors experience when they are at the precinct enjoying our wide spectrum of sport, entertainment, lifestyle and community offerings. Through a series of stories and content across The Kallang’s social media platforms, the campaign invites the community to reflect on and share their own stories of how they feel alive at The Kallang.
With the introduction of The Kallang App, The Kallang Group is driving a broader ambition to support a more connected and visitor-centric precinct, and to deepen The Kallang's role in shaping Singapore's experience economy. Designed with the visitor in mind, the app sparks curiosity and encourages exploration of the precinct. By consolidating information and access points, the app empowers The Kallang Group to better define how spaces are used, respond more meaningfully to community needs, and curate experiences that resonate, whether for families, sports enthusiasts, or everyday visitors.
The Kallang App is available on the iOS App Store and Google Play Store with new features, including more benefits for The Kallang Kaki members, to be rolled out progressively.