Star-Studded Sponsor Line-Up Takes Centre Court At The Singapore Tennis Open 2025
Published On 20 Jan 2025
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Main sponsors include Turkish Airlines, ASICS and Polestar who are set to elevate the Singapore Tennis Open 2025 with their synergistic partnerships.
Singapore, 20 January 2025 – The inaugural Singapore Tennis Open (STO) 2025, which will see global tennis talent taking to the courts from 27 January to 2 February, has revealed an exciting roster of sponsors and partners, including global brands such as Turkish Airlines, ASICS and Polestar. The partnerships not only amplify the tournament’s prestige in its inaugural year, but also reinforce the brands’ support for women in sports at the highest level and their commitment to celebrate the power of tennis to inspire.
- Turkish Airlines – Official Airline
Four-time “World Class” Award winner Turkish Airlines will fly players in style. Adding to the excitement, the STO Singles Champion will receive a pair of round-trip Business Class tickets to any destination worldwide, while the Doubles Champions will each receive one Business Class round-trip ticket to a destination of their choice – a unique prize offering unforgettable adventures and endless journeys. In addition to this, on the final day of the tournament, two lucky fans will win round-trip tickets from Singapore to either Istanbul or Melbourne, courtesy of Turkish Airlines. - ASICS – Official Apparel and Footwear
The tournament’s on-court presence will shine with ASICS apparel and footwear donned by ball kids, officials and umpires, embodying the brand’s synergy with the dynamic spirit of tennis. On-ground staff will also sport ASICS gear, looking sharp while highlighting the brand’s reputation for delivering high quality, innovative and functional sportswear. - Polestar – Official Electric Vehicle
As the Official Electric Vehicle partner, Polestar will provide ground transfers for all players and officials between the competition venue and Official Hotel with their fleet of Polestar 2 fastbacks and Polestar 4 SUV coupés. Patrons will also get the opportunity to see and experience Polestar’s cutting-edge electric vehicles up close with an exclusive showcase at Kallang Wave Mall.
Turkish Airlines is delighted to be part of the STO 2025. Ümit Develi, Turkish Airlines Vice President of Asia & Far East affirmed, "This collaboration celebrates a shared passion for connecting people and places, just as tennis connects fans and players around the globe. We’re glad to be part of this world-class event, offering memorable experiences to both fans and the tennis community."
Yogesh Gandhi, Managing Director of ASICS Asia, expressed, “We are thrilled to support the inaugural Singapore Tennis Open by providing our apparel and footwear to the ball kids, officials and umpires. More importantly, this partnership underscores our commitment to promoting the sport of tennis and fostering the philosophy of 'sound mind, sound body' here in Singapore.”
“Polestar is thrilled to be appointed the Official Electric Vehicle of STO 2025, providing our fleet of high-performance premium electric vehicles made up of Polestar 2 and Polestar 4 models to transport players to and from the Kallang Tennis Hub, and throughout the event. We are proud to support this prestigious event, further cementing our commitment to sustainable electric mobility," shared Adele Lee, Assistant General Manager, Wearnes Automotive.
Daryl Yeo, Chief Operating Officer at Kallang Alive Sport Management said, “The Singapore Tennis Open 2025 embodies the unifying spirit of tennis, where athletic excellence meets exceptional partnerships. We are very excited to welcome 11 sponsors, amongst them global brands like Turkish Airlines, Asics and Polestar, for the inaugural edition of Singapore Tennis Open. Through a series of activations across multiple platforms, we hope to deliver engaging fan experiences, spotlight the seamless blend of tennis and lifestyle, and connect with the local and international tennis community when they are at Kallang to catch the action.”
Don’t miss the action-packed week at the Singapore Tennis Open 2025, starting with two days of qualifying matches (25 and 26 January) with free access to all patrons, and seven days of main-draw play (27 January to 2 February) at the Kallang Tennis Hub. Fans can look forward to world-class tennis, exciting activities at the Carnival of Tennis, exclusive sponsor showcases, and more! Celebrate the Year of the Snake with your family and friends at this exhilarating showcase of tennis excellence!